Analytics that tell you what changed, in plain language.
Simple website analytics with a built-in AI analyst. Know what matters, without cookies or complex dashboards.
Works with the tools you already use
From data to clarity
Add one small script. Varde handles the rest.
Connect your site
Paste one lightweight script or use our ready-made AI builder prompt.
See the whole picture
Understand visitors, pages, sources, and goals in one calm view.
Get the plain-English version
Your AI analyst explains changes and suggests what to look at next.
Skip the digging. Get the story.
Varde looks across your traffic, pages, and goals. It turns the numbers into short, useful updates.
- Daily or weekly reports
- Ask questions in plain English
- See the data behind every answer
Example report
Visits rose 18% compared with last Tuesday, mainly from Google.
Useful analytics.
No visitor profiles.
Built for the simple, respectful web. No banner, no personal data trail.
How privacy worksNo cookies
Varde does not use cookies, so no cookie banner is needed for analytics.
No personal data stored
IPs are never stored. A hashed visitor ID rotates every day.
Hosted in Stockholm
Your analytics data stays in the EU.
Simple by default
Collect the useful basics, not a trail of people.
Start small. Move up when needed.
Every plan is privacy-friendly. Change or cancel at any time.
Free
For side projects and new sites.
- 1 site
- 10K pageviews / month
- Weekly AI email
- Varde badge
Starter
For small teams that want clarity.
- 3 sites
- 100K pageviews / month
- Daily AI report
- Email support
Pro
For growing portfolios and teams.
- 10 sites
- 1M pageviews / month
- Goals and conversions
- Ask your data
- Public share links
Good to know
Short answers to common questions.
Do I need a cookie banner?
Not for Varde. We use no cookies and store no personal data. Other tools on your site may still need one.
What does the AI analyst see?
Only the aggregated analytics in your Varde workspace.
Can I use Varde with my AI-built site?
Yes. Add the script directly or paste our install prompt into your builder.
Where is my data hosted?
In the EU, in Stockholm, Sweden.
Know what changed.
Start with one site. No card required.